Privacy Policy

Last updated: January 2026

Media Metrics OÜ (“Media Metrics”, “we”, “us”, or “our”) is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and protect information when you visit mediametrics.tech and interact with our services.

We are registered in Estonia, operating under European Union law, including the General Data Protection Regulation (GDPR).

1. Who We Are

Data Controller: Media Metrics OÜ
Address: Tallinn, Estonia
Contact: hello@mediametrics.tech

2. What Data We Collect

a) Data you provide directly — when you fill in our contact form:

• First and last name
• Email address
• Company name
• Your message and service interest

b) Data collected automatically — when you visit our website:

• IP address (anonymised where possible)
• Country and region of visit
• Pages visited, time on site, referral source
• Browser type and device information

3. Cookies & Tracking Technologies

Our website uses cookies and similar technologies. These may include:

• Essential cookies — required for the website to function correctly
• Analytics cookies — used to understand how visitors interact with our site (e.g. Cloudflare Web Analytics, Google Analytics)
• Third-party tools — we may use tools such as Google Analytics, Meta Pixel, or similar services that set their own cookies to help us measure and improve our marketing

By continuing to use this website, you consent to the use of cookies as described above. You can disable cookies in your browser settings at any time, though some features of the site may not function correctly as a result.

4. How We Use Your Data

We use the data we collect to:

• Respond to your enquiries submitted via the contact form
• Understand website traffic patterns and improve our site
• Analyse geographic reach of our audience (country & region level)
• Comply with legal obligations

We do not sell your personal data to third parties.

5. Legal Basis for Processing (GDPR)

• Legitimate interest — for website analytics and improving our services
• Consent — for optional cookies and tracking tools
• Contractual necessity — for responding to your contact form enquiries

6. Data Retention

Contact form submissions are retained for up to 24 months or until you request deletion. Analytics data is retained in accordance with the policies of the respective tools used (typically 14–26 months).

7. Third-Party Services

We use the following third-party services that may process your data:

• Formspree — contact form delivery (Privacy Policy)
• Cloudflare — hosting and analytics (Privacy Policy)
• Google Analytics — website analytics (Privacy Policy)

These services operate under their own privacy policies and data processing terms.

8. Your Rights Under GDPR

As an EU resident, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data (“right to be forgotten”)
• Object to or restrict processing of your data
• Data portability
• Lodge a complaint with your national data protection authority

To exercise any of these rights, contact us at hello@mediametrics.tech.

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. All data is transmitted over encrypted HTTPS connections.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top of this page indicates when the latest changes were made. Continued use of the website after changes constitutes acceptance of the updated policy.

11. Contact

For any privacy-related questions or requests:
hello@mediametrics.tech
Media Metrics OÜ, Tallinn, Estonia

This policy was written in accordance with the EU General Data Protection Regulation (GDPR) — Regulation (EU) 2016/679.